Privacy Policy

Last updated: September 9, 2025

1. Introduction

Bright Assets ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website bright-assets.com or contact us about our pet supply services.

2. Information We Collect

2.1 Personal Information

We may collect personal information that you voluntarily provide to us when you:

  • Fill out our contact form
  • Subscribe to our newsletter
  • Contact us via phone or email
  • Visit our physical store

This information may include your name, email address, phone number, and any message you provide.

2.2 Automatically Collected Information

When you visit our website, we may automatically collect certain information about your device and browsing behavior, including:

  • IP address
  • Browser type and version
  • Operating system
  • Pages visited and time spent on our site
  • Referring website

3. How We Use Your Information

We use the information we collect to:

  • Respond to your inquiries and provide customer service
  • Process and fulfill your orders
  • Send you information about our products and services
  • Improve our website and services
  • Comply with legal obligations
  • Protect against fraud and abuse

4. How We Share Your Information

We do not sell, trade, or otherwise transfer your personal information to third parties except in the following circumstances:

  • With your explicit consent
  • To trusted service providers who assist us in operating our business
  • When required by law or to protect our rights
  • In connection with a business transfer or merger

5. Data Security

We implement appropriate security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure.

6. Your Rights

Under UK data protection laws, you have the right to:

  • Access your personal data
  • Rectify inaccurate personal data
  • Erase your personal data
  • Restrict processing of your personal data
  • Data portability
  • Object to processing

7. Cookies

Our website uses cookies to enhance your browsing experience. For detailed information about our cookie usage, please see our Cookie Policy.

8. Contact Information

If you have any questions about this Privacy Policy, please contact us:

9. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date.